TA DIGITAL
Pengaruh Merketing Mix Terhadap Nilai Pelanggan Pada Produk Pupuk Organik Berkualitas Ekspor PT SidoMuncul Pupuk Nusantara
THE INFLUECE OF MARKETING MIX TO CUSTOMER VALUE ON EXPORT QUALITY ORGANIC FERTILIZER PRODUCT AT PT SIDOMUNCUL PUPUK NUSANTARA
PT Sidomuncul Pupuk Nusantara is a manufacturer of organic fertilizer. The problem that’s contained in PT Sidomuncul Pupuk Nusantara is the sales target. The sales target set by the firm is 20.000 liters. However in a year period, the company can only reach the target in February and November.
The purpose of the research is to analyze the influence of marketing mix (product (
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