TA DIGITAL
Rancang bangun media promosi dan informasi pada Kirana Catering berbasis web
Catering service becomes a necessity for some people who have a celebration
for their important events that presents many people. Catering provides food,
decor, equipment, and service to customers who have a celebration. One of the
catering in Semarang is Kirana Catering, which was founded in 2005. Kirana
Catering as one of new product service tries to become more popular and
recommended. They promote their service product using brochure, leaflet, and
word of mouth. Without good media and promotion, it seems very hard to expand
the market of Kirana Catering with many competitors. The purpose of this final
project is to design a website of Kirana Catering’s business profile to support the
marketing activities.
The research method used is a method of system development by designing a
website as a support of publicity about the company’s business profile and its
offered products.
The conclusion is e-marketing website can be realized by applying Content
Management System (CMS) of Joomla 3.1.5 in supporting the marketing system
with relatively ease, saving time and cost as well.
Passwords : Website, Promotion, E-marketing
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