TA DIGITAL
Persepsi Tentang Pelayanan Pelanggan Pada PT Telkom Rembang
The development of today's business world has brought the perpetrators to the business world of competition is very tight to fight over customers. One company that tried to maintain its customer is PT. Telkom Rembang. In the face of competition, companies must have the right strategies to attract new customers and retain existing customers.
The objective to be achieved in this final project report is to determine customer perceptions of service provided by PT. Telkom Rembang.
The research method used in this research is descriptive research method by using random sampling method, with the number of samples 50 respondents. Data collection methods used are observation, questionnaires, and literature.
From the results of this study, each question consisting of the service indicator reliability, responsiveness, assurance, empathy and physical shape otherwise valid and reliable.
From this research it is noted that the majority of customers stated that the services at PT. Telkom Rembang well, this is evidenced by the high percentage of 76.2% of reliability, 79.1% response, 76.1% guaranteed, 75.8% empathy, and 79% physical form. It can be concluded that the quality of services provided by PT. Telkom Rembang are in accordance with the expectancy respondents.
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