ANALYSIS OF THE INFLUENCE OF MARKETING MIX (PRODUCT, PROMOTION, PRICE, AND PLACE) TO CUSTOMERS PURCHASING DECISION RETIREMENT SAVINGS INSURANCE PRODUCT OF PT ASURANSI JIWASRAYA (PERSERO) AREA WEST SEMARANG. Retirement saving product insurance is a product that guarantees the payment of the value of retirement saving in the amount of cash at the end the period insurance. The company should be c…
Title: Marketing Strategiesfor Increasing The Volume of Selling at PT Wijaya Karya Beton Sales region IV Semarang PT Wijaya Karya Beton Sales Region IV Semarang is one of the companies engaged in the production of precast concrete industry. To deal with increasingly fierce competition, the company must do a proper marketing strategy to increase sales volume. The purpose of writing this final p…
Tujuan penelitian ini yaitu tujuan untuk mengetahui bagaimana bauran promosi yang diterapkandan menganalisa sejauh mana tingkat keberhasilan bauran promosi tabungan BRITAMA yang diterapkan oleh Bank Rakyat Indonesia. Variable penelitian ini meliputi empat dimensi bauran promosi, yaitu periklanan, penjualan pribadi, promosi penjualan dan hubungan masyarakat. Teknik pengumpulan da…
Computer Science, Information & General Works 
Philosophy & Psychology 
Religion 
Social Sciences 
Language 
Pure Science 
Applied Sciences 
Art & Recreation 
Literature 
History & Geography