The objective of this final project is to determine the influence of brand extension and product quality on consumers’ buying decision Antimo Eucalyptus Oil (Case Study in Promotion Event of PT. Phapros, Tbk Semarang Branch). The method for doing the research is regression analysis. The method used in the research is multiple liniear regression analysis. The sampling technique used in this s…
Bus Trans Semarang is one of a means of mass transportation in Semarang city. Service quality and Customer satisfaction are very important to create loyalty. This research aimed to analyze the influence of Service quality and Customer Satisfaction on customer loyalty on Bus Trans Semarang. The purposes of this final project are to determine the influence of Service quality and Customer Sat…
Telkom Plaza Semarang is one of the services PT. Telecommunications Indonesia is located on Jl. 10 Pahlawan Semarang. Telkom Plaza Semarang is a place where consumers do a variety of needs ranging from additional services and asked complaints relating to Telkom products. To increase of the consumer's satisfaction of Plasa Telkom Semarang by way of service quality. According to the consumer…
PT Indonesia Comnets Plus Founded on October 3, 2000, PT Indonesia Comnets Plus (ICON +) focuses on providing networking, services, and telecommunications content, specifically to support the technology and information systems to PT PLN (Persero) and the public. Therefore, the Company entered into various featured services such as Clear Channel, Multi Protocol Label Switching (MPLS), broadband …
Every company will face tight competition with other companies. One of the best efforts to keep and get customers is by managing service quality, product quallity and word of mouth. The objectives of this research is to analyze how far the influence of service quality and product quality on interest to choose (WOM) tourist bus PO. Nugroho Semarang. The object in this research is passenger…
Tight competition makes every company becomes such an organization that focus on consuments. One way to reach the target is by creating the consument satisfactions with increasing the quality, because becomes the main priority when we note up about the satisfaction and service quality. In the range of service quality there are 5 dimensions, they are tangibles, reliability, responsiveness, assur…
The purpose of the study is to know the influence of service quality toward customer satisfaction and to know the influence of customer satisfaction toward customer loyalty. In this project, sample were 100 respondents that taken by using purposive sampling and data collection method in this research using quistionnaire, observation, and literature study. The techniques of analysis were the exa…
The Purpose of the research are to find out the effect of product quality and service quality on customers’ satisfaction toward prepaid electricity in PT PLN (Persero) Kudus Region. The methods of Collecting data used in this reseach were interview, questionnaire, and literature studies. The analysis for doing the research is regression, especially multiple liniear regression analysis. The sa…
The purpose of this study was to analyze the influence of promotion and quality product on purchasing decision on products Indihome Telkom Indonesian in Semarang city. The population in this research is the consumer Indihome in Semarang city. The sample is taken from 100 respondents with the Non-Probability Sampling. The analysis of this research uses validities and reliabilities test, Multipl…
INFLUENCE THE QUALITY OF SERVICE TOWARD CUSTOMER SATISFACTION IN TOURISM BUS PO. NUGROHO SEMARANG PO. Nugroho is one of the companies providing ground transportation services for tourism. Problems that occur in the PO. Nugroho there are customer complaints and declining demand although the company has optimized services. The purpose of this research is to determine and analyze the influence of…
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