Marketing mix strategy is developed to obtain or purchase the public interest in a company. When the marketingmix is managed properly, it can maintain the survival of company. That is the writer is interested to take the final project with the title “ANALISYS OF FACTORS THAT INFLUENCE CONSUMERS BUYING INTEREST IN TRADISIONAL MARKETS (CASE STUDI OF THE MARKET JOHAR)” The purpose of this s…
The development of today's business world has brought the perpetrators to the business world of competition is very tight to fight over customers. One company that tried to maintain its customer is PT. Telkom Rembang. In the face of competition, companies must have the right strategies to attract new customers and retain existing customers. The objective to be achieved in this final project re…
In this era, competition is very tight and the activity of economic have developed rapidly. The business people is demanded to survive and be progressive in doing business. Competitin of business is happens in both of goods business and services business. The objective of this research is to know the perception of customers toward the services given by Toyota Nasmoco Kaligawe Semarang. This…
Plasa Telkom Kendal is a place of Telkom’s service point which is managed by Telkom or corporation with partners. It is provided to serve the customer who wants to serve directly (face to face). The company is required to provide excellent service quality for customer to give customer satisfaction. The aims of this final project are to determine the variables of the payments services that …
Service is a fufilling process through the other people activities directly. The service’s activities have an important roles to fufill the costumer’s needs. The purpose of this report is to analyze the influence of service quality to customer loyalty at PT Asuransi Jiwasraya (Persero) Semarang Timur Branch office. The data were procssed by linear regression. It was done to analyze the infl…
A company has its own way to improve customers’ satisfaction, one of them are to provide the excelent quality services to customers. Plasa Telkom Kendal is a company which runs in telecommunications services. The company gives a Customer Service Representative as a place to serve and to take care the customers’ complaints. The aim of the study was to determine the level of customers’ sat…
The objectives of this final project are to describe the roles of customer service in serving customers at Roda Jaya Semarang , to identify the constraints found in the service and to know how to overcome them. The methods of collecting data were observation and interviews and this final project was written descriptively. The roles of customer service staff at Roda Jaya Semarang are to pr…
There are many retail store in this year. Simpang Tiga is which one of them. When a buying, the customer considered many aspect likes product, price, service and location. There fore, I was motivated to write final report wit title “ ANALYSIS OF FACTORS THAT INFLUENCE CUSTOMER LOYALTY AT SHOP SIMPANG TIGA SEMARANG” The purpose this report is to analysis the factors that influence customer …
Hotel Nugraha Wisata was established in September 1989 and opened for public on March 24, 1990, with 12 rooms. The locatiion of Hotel Nugraha Wisata in Sumowono-Bandungan Street km.1 Bandungan. It’s engaged in a rented hotel service various service facilities. The purpose of this final report was to investigate the influence of service quality to customer satisfaction at Hotel Nugraha Wisa…
CV Mukti Manunggal Semarang represents a company which is active in printing office service, such as magazines, notes, forms, calendars, invitations, payment notes for the bank and others. But the amount of selling form printed by the company has fluctuated every month, as seen from January until December in year of 2008 and 2009. The objective of this final duty was to find out the impact of …
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