This study aims to examine the influence of employee motivation and job satisfaction on reducing turnover intention among employees. The research was conducted at a company in the banking sector with a total of 79 respondents. Quantitative methods were used, and data were collected through questionnaires. The analysis techniques included validity and reliability tests, classical assumption test…
Despite Apple’s strong brand ecosystem and exclusive image, iPhone users in Taiwan continue to experience fluctuating market share, which highlights a practical problem that requires deeper research. The inconsistency of findings in previous studies regarding the factors that shape customer loyalty further strengthens this research gap, particularly in the context of Generation Z smartphone u…
This study aims to examine the influence of organizational culture, leadership style, and work environment on employee satisfaction at PT Hartono Istana Teknologi. As human resources are a vital component in achieving organizational success, it is crucial to understand the factors that contribute to employee satisfaction. This research adopts a quantitative approach using a survey method, with …
This study examines the influence of Product Availability and Customer Trust on Repurchase Intention, with Customer Satisfaction as a mediating variable, in the context of ASEAN imported food retail. The research focuses on Bigking Shopping Center Taiwan, a retail chain that specializes in Southeast Asian food products and serves immigrant communities from ASEAN countries such as Indonesia, Vie…
Employee satisfaction is crucial for improving organizational performance, especially in today’s competitive industrial landscape. This study aims to analyze the influence of Knowledge Sharing and Job Promotion on Employee Satisfaction at PT Pan Brothers Boyolali, with the objective of understanding how these organizational practices enhance employee motivation. Based on Herzberg’s Two-Fact…
The fuel industry plays a vital role in the national economy, especially in Indonesia, which continues to experience growth in the number of vehicles. Amidst increasing energy needs, public trust in fuel products such as Pertamax was disrupted by a corruption scandal within PT Pertamina, which impacted the brand's image and potentially reduced consumer loyalty. This situation requires compa…
Penelitian ini bertujuan untuk menganalisis pengaruh brand awareness, brand trust, dan literasi keuangan digital terhadap user satisfaction pada Bank Digital SeaBank. Pengumpulan data dilakukan melalui metode nonprobability sampling dengan teknik purposive sampling, yang melibatkan 100 responden dari kalangan mahasiswa di Provinsi Jawa Tengah yang merupakan pengguna aktif SeaBank. Data dianalis…
Penelitian ini bertujuan untuk menganalisis pengaruh e-service quality, inovasi fitur layanan, dan penerapan aplikasi teknologi terhadap e-satisfaction pengguna aplikasi Livin’ by Mandiri secara parsial. Data dikumpulkan melalui metode kuesioner terhadap 100 responden yang menjadi pengguna Livin by Mandiri. Model analisis data yaitu dengan Model Analisis Linier Berganda, dengan teknik…
Immanuella Vioren, “Pengaruh E-Service Quality terhadap E-Customer Loyalty dengan E-Customer Satisfaction sebagai Variabel Mediasi pada Pengguna Tokopedia di Kota Semarang” Skripsi Jurusan Akuntansi Politeknik Negeri Semarang, di bawah bimbingan Agus Suwondo, S.Kom., M.Kom dan Afiat Sadida, S.Kom, M.M., Agustus 2025, 64 Halaman Penelitian ini bertujuan untuk menganalisis pengaruh e-service…
Penelitian ini bertujuan untuk menganalisis pengaruh financial behavior, e-satisfaction, e-trust, dan e-loyalty dalam penggunaan sistem online trading aplikasi Growin’ di Kota Semarang. Responden pada penelitian ini adalah pengguna Growin’ yang telah menggunakan aplikasi. Teknik pengambilan data yang digunakan adalah metode non probability sampling dengan metode pengambilan sampel insid…