The purpose of the study was to find out fully and clearly about the marketing strategy adopted by PT Traktor Nusantara Semarang branch to increase volume sales for the product of Toyota forklift. The method of collecting the data were interview, observation and literature studies. The data collected were primary and secondary. This type of the research was discriptive qualitative that gave des…
Penelitian ini bertujuan untuk menganalisis signifikansi pengaruh kualitas layanan, lokasi dan promosi terhadap persepsi nasabah pada PT Bank Muamalat Kantor Cabang Semarang. Data yang digunakan dalam penelitian ini adalah data primer yang dikumpulkan menggunakan kuesioner. Sampel yang diambil berjumlah 75 responden dan populasinya adalah seluruh nasabah tabungan PT Bank Muamalat Indonesia Kan…
This study entitled “The Influence of The Marketing Mix on The Export Sales Volumes of Textile Product at PT. Primatexco Indonesia”, aimed to analyze the influence of the marketing mix on the export sales volumes. This study used secondary data taken from PT. Primatexco Indonesia, per month in 2004 through 2014. The analysis method that is used in this research is using normality test, cla…