THE EFFECT OF ADVERTISING, SALES PROMOTION, PERSONAL SELLING, PUBLIC RELATION AND PUBLICATION TOWARDS THE EQUITY OF TOYOTA CAR BRAND AT NASMOCO DEALER SEMARANG The difficulty to win the hearts of consumers in automotive sector required companies to keep their creativity in innovating and developing the products and also in marketing their products. A good product needs to be supported with go…
The problem at Aryani Art was a decrease in export sales in 2014. It was indicated by the decrease in product purchasing of eceng gondok on Aryani Art. This study aims analyze the influence of advertising, sales promotion, mass media and personal selling on purchasing decisions of Aryani Art. In this study, researchers used the entire population of consumers of Aryani Art. The method used is p…
System Credit Sales of Spare Part at PT Traktor Nusantara Branch Semarang PT Traktor Nusantara Branch Semarang continuosly develops its business in distribution, rental and contracting. After sales support used equipment on industrial. Agriculture, power, & drive and road construction. The purpose of the final report is to know the system credit sales of PT Traktor Nusantara Branch Semarang…
“Sales Force’ Recruitment System at PT Telekomunikasi Region IV Central Java and DIY” This final project aims at finding out the recruitment system of Sales Force that is already applied by PT Telekomunikasi Region IV of Central Java and DIY. This also has a goal to find out about the development of sales and the ‘turn over’ which happen in the company.This final project uses descrip…
ANALYSIS OF THE PROVISION OF CREDIT TO THE DEVELOPMENT OF SMALL ENTERPRISES AND COOPERATIVES IN THE PARTNERSHIP AND COMMUNITY BY PT TASPEN (PERSERO) KANTOR CABANG UTAMA SEMARANG In Indonesia, small enterprises and cooperatives are the biggest players in trading and service sectors. In general, the problem faced by them is funding. The owners of small enterprises do not have enough fund to do b…
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