This research is aimed to know the influence of firm, relationships, marketing strategy, environment on export performance in the city of Pekalongan batik industry. The methods of data collection are interview and questionnair completion. The sample of this research were 30 respondents and analytical method used were the validity test, reliability test, multiple linear regression method,class…
PT. Aneka Ilmu Putra is a company that manufactures and publish several books to the needs of students. Currently, PT. Aneka Ilmu Putra still users conventional marketing method that is through direct selling that has limited range. The purpose of this Final Project is to design website as development of internet marketing and media publicity online at PT. Aneka Ilmu Putra of Semarang City. Thi…
Catering service becomes a necessity for some people who have a celebration for their important events that presents many people. Catering provides food, decor, equipment, and service to customers who have a celebration. One of the catering in Semarang is Kirana Catering, which was founded in 2005. Kirana Catering as one of new product service tries to become more popular and recommended. …
Batik Tenun Asritex is a company engaged in Batik Tenun shirt and blouse , is located in the town of Pekalongan, precisely at Jl Karya Bakti V/24. It has two types namely Woven fabrics Rang - Rang and Ethnic Fabrics . The purpose of the project is to build a website as a means of marketing global to introduce products on a Batik Tenun Asritex, as a form of market expansion. This website ha…
The quick development of information technology gives easiness in delivering information. Information technology through the website has been growing rapidly today as a means of multimedia based information. Institutions, agencies, companies and individuals can inform themselves by using a website that is accessible to everyone. This final project purpose is to build marketing media based web…
THE INFLUECE OF MARKETING MIX TO CUSTOMER VALUE ON EXPORT QUALITY ORGANIC FERTILIZER PRODUCT AT PT SIDOMUNCUL PUPUK NUSANTARA PT Sidomuncul Pupuk Nusantara is a manufacturer of organic fertilizer. The problem that’s contained in PT Sidomuncul Pupuk Nusantara is the sales target. The sales target set by the firm is 20.000 liters. However in a year period, the company can only reach the target…
PT Sinar Sosro tea beverage company is the first ready drink tea bottlelonger in Indonesia and in the world. The philosophy of PT Sinar Sosro is good intentions which was expounded in 3k and rl: the care to quality, care to security, care to health, and environmentally friendly The primary purpose of this final project is to identify the influence of location, merchandise, pricing, promotio…
The primary purposes of this final project are to identify the influence of retail marketing mix toward consumers’ purchasing decision at kfc banyumanik semarang, to find out the most dominan influence on purchasing decision at kfc banyumanik semarang. The sampling technique used in this research was purposive sampling. The methods in collecting data were interview, questionnaire, and lite…
Penelitian ini bertujuan untuk mengetahui pengaruh relationship marketing (trust, bonding, communication, shared value, emphaty, reciprocity, commitment, and conflict handling) terhadap kepuasan nasabah tabungan PT Bank Syariah Mandiri Kantor Cabang Semarang dan mengembangkan kebijakan-kebijakan untuk meningkatkan kepuasan nasabah tabungan pada PT Bank Syariah Mandiri Kantor Cabang Semarang. …
The project about Beauty and Cooking Class event with the theme “Show Up Your Beauty”. The realization of the project was performed at Ballroom Politeknik Negeri Semarang on Sunday, 4th May 2014, it was held by Aida Fathya, Amalina Hanika and Elsa Juli Annisa. The purpose of final project to develop women skills about ethics and procedures to use make up that can support a career in the …
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