THE INFLUENCE OF PRODUCT QUALITY, PRICE AND ADVERTISING APPEAL ON THE WILLINGNESS TO BUY INDIHOME ( CASE STUDY IN SEMARANG ). Indihome is a new innovation product of Telkom so the company wants to know people’s willingness to buy Indihome. The objective of this final report was to find out the influence of product quality, price and advertising appeal on the willingness to buy indihome in Se…