Pelaksanaan Promotional Mix Pasca Kenaikan Harga Pada PT Suara Merdeka Press …

PT Suara Merdeka is a company engaged in sector of newspaper. The management of PT Suara Merdeka has many strategies for getting profit from their business. one of those strategies is promotional mix. It has done in this company but because of price increase, they experiencing sales decline. So that, they have to improve their promotional mix with expectation in order to get sale…