The Effect of Corporate Image, Service Quality, and Reward towards Customer L…

This Research aims to analyze and obtain empirical evidence regarding the effect of corporate image, service quality, and reward towards customer loyalty of PT Bank Rakyat Indonesia (Perseo), Tbk study on the students of Politeknik Negeri Semarang either simultaneously or partially. The population in this research were on Politeknik Negeri Semarang students who were the customer of PT Bank Raky…