Analisis pengaruh citra merek dan harga terhadap loyalitas pelanggan eceran s…

Many products of newspaper in the community has resulted in a tight competition on this kind of business. As the result, every company in this business is demanded to apply the right strategy in order to retain the existing customers, as has been performed by the Suara Merdeka Press as a company that has been engaged in the printing mass media business in Central Java since 1950. …